Evaluasi Pelaksanaan Perizinan Pemasangan Reklame Di Kota Pekanbaru

Ardian, Fani (2018) Evaluasi Pelaksanaan Perizinan Pemasangan Reklame Di Kota Pekanbaru. Other thesis, Universitas Islam Riau.

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Abstract

Business identification advertisements are very important for business people or business owners, where with the existence of a business identification bill it will be easier for them to introduce the business products they sell. But this business recognition bill does not necessarily be installed at random, there are still rules governing it. Article 5 of the Mayor's Regulation (Perwako) Pekanbaru Number 24 of 2013 concerning the Implementation of Advertisements in Pekanbaru, explained that the business identification bill must be made uniform in the same size and model in accordance with the designated area. Business identification must be parallel to the building and not justified perpendicular to the building facade. But in fact there are many billboards that do not have permission and even that violates the permit installation. The purpose of this study was to find out and explain how the results of the evaluation of the implementation of advertisement licensing in the city of Pekanbaru and what are the obstacles. This type of research is a descriptive type quantitative survey. As for the population in this study were the Head of Regional Taxes, Head of Advertising Tax Sub-Sector, Groundwater Entertainment, Street Lighting and Non-Metal Mineral Rock and also Staff and Advertising Organizers in the City of Pekanbaru. Sampling technique for employee with Census technique, while the owner of the billboard with purposive sampling technique. Data collection techniques with interviews, questionnaires and observations, and documentation. Before getting the results of the study, the researcher first gave a research questionnaire that had been distributed to the respondents selected in this study related to indicators of effectiveness, efficiency, adequacy, equity and responsiveness and accuracy. Implementation of Licensing Installation of Advertising in Pekanbaru City is in Less Applied category.

Item Type: Thesis (Other)
Uncontrolled Keywords: Evaluasi, Perizinan, Reklame
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: > Administrasi Publik
Depositing User: Furqan nafis al-azami
Date Deposited: 27 Oct 2021 02:10
Last Modified: 27 Oct 2021 02:10
URI: http://repository.uir.ac.id/id/eprint/3683

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