Wirmayani, Wirmayani (2025) Analisis Semiotika Konten Ajakan Kebaikan Dalam Akun Tiktok @Kadamsidik00. Other thesis, Universitas Islam Riau.

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Abstract

Currently, social media is used as a practical is used as a practical tool to access because it is able to disseminate quickly with a wide range. Including TikTok used by Kadam Sidik who disseminates da’wah information to his followers. This research uses qualitative research methods and uses data collection techniques of observation, and documentation. The results of this study are using 12 video contents, namely bestie which in the afterlife becomes a big fight due to bad social space, therefore Kadam Sidik reminds us to choose friends who will take us to heaven, joking with stealing friends’ goods Kadam Sidik advises not to do it because it can hurt other people’s feelings, various kinds of marriage laws for a man, obliged to pay fasting debts, mokel (breaking the fast intentionally), the correct reading of sujud sahwi, animals or cats that die will become soil, various laws of marriage for a woman, an explanation of qoza haircuts, couples who exchange social media accounts, discussing kpop which has a link to death where Kadam Sidik reminds not to drag on the life of the world, reprimanding friends who smell armpits for good. The contents of all these contents have sign that can be seen and heard by the five sensesin the form of images and sounds. It can be interpreted as follows, namely: TikTok content which has an effective ability to reach out to the wider community including teenagers, this content can be seen and heard through one of the social media, namely TikTok, which will provide information and knowledge towards a better direction.

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