Karima, Wahyu (2019) Analisis Inovasi Produk Kerajinan Rotan di Kecamatan Rumbai Kota Pekanbaru (Studi Kasus Perabot Rotan Rian). Other thesis, Universitas Islam Riau.
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Abstract
This study aims to release Rattan Craft Product Innovations in the Rumbai Sub-District of Pekenabaru City (Case Study of Rian Rattan Furniture). Product innovation indicators used include product variants, product design, product quality. This type of research located in Rian rattan handicrafts in Pekanbaru's Rumbai District is descriptive which prioritizes questionnaire lists as a means of collecting data and collected data is then used as the main raw material for analyzing the empirical conditions of the object of study objectives at the research site. The types and data collection techniques used consisted of primary data collected using questionnaires or questionnaires. While the data analysis technique used is descriptive quantitative method. Based on this analysis technique the researcher assessed and concluded that the Analysis of Rattan Craft Product Innovation in Rumbai District of Pekanbaru City (Case Study of Rian Rattan Furniture) was in the Fairly Good category.
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | Product Innovation |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | > Administrasi Bisnis |
| Depositing User: | Mia |
| Date Deposited: | 17 Jan 2022 03:09 |
| Last Modified: | 17 Jan 2022 03:09 |
| URI: | http://repository.uir.ac.id/id/eprint/5452 |
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