Prabowo, Arief Hugeng (2025) Komunikasi Interpersonal Personal Trainer Dalam Meningkatkan Kesadaran Kesehatan Client. Other thesis, Universitas Islam Riau.

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Abstract

This study examines the role of interpersonal communication carried out by personal trainers in increasing Client health awareness at Revolution Fitness Club Pekanbaru. Personal Trainers do not only function as physical exercise instructors, but also as motivators and companions for a healthy lifestyle, this study uses a descriptive qualitative approach. Data were collected through non-participant observation, semi-structured interviews, and documentation on four pairs of personal trainers and clients selected by purposive sampling, covering a wide age range from children to the elderly. Data analysis follows an interactive model that includes data reduction, data presentation, and verification of conclusions. The findings show that the five dimensions of interpersonal communication attitudes, namely openness, empathy, support, positive attitudes, and equality have occurred and are consistently applied by Personal Trainers. Personal Trainers explain the program plan and measurement SOP transparently, adjust to the physical condition and rest needs of clients, provide movement correction and motivation verbally and nonverbally, create a pleasant training atmosphere, and involve clients in decisionmaking on training loads. The implementation of the strategy successfully builds trust and motivation, which in turn fosters client awareness of the importance of implementing a healthy lifestyle. These findings are expected to be a practical guideline for personal trainers and fitness center managers in designing effective communication to support the achievement of Client health targets.

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