Yandri, Jordhy Syawallavino (2025) Pola Komunikasi Dadakan Adventure Dalam Mengelola Open Trip. Other thesis, Universitas Islam Riau.

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Abstract

Humans are social beings who cannot live alone. People need others to carry out daily life activities. Therefore, humans socialize and develop to form or join a community with the aim of blending in. Indonesia is known as a fascinating country with its extraordinary natural wealth, which is an attraction for scientists and researchers. Moreover, the beauty and uniqueness of Indonesia's nature are major attractions for ecological tourism and adventure to explore the diversity of nature. In Pekanbaru, there is a community called Dadakan Adventure, a non-profit organization established in 2021, with 1,124 followers on Instagram and 764 adventure-related posts. They organize open trips as part of their regular activities offered to community members or the general public. This research aims to investigate how the open trip management process works in Dadakan Adventure and how the communication flow operates within the Dadakan Adventure community. This study uses a qualitative approach. The research subjects who will serve as informants include the Chairperson/founder, the community managers of Dadakan Adventure, and the community members. The object of this research is the communication pattern of Dadakan Adventure in managing the open trip. The location and time of the research will be conducted in Pekanbaru from February to November 2024. The data sources are both primary and secondary. The data collection techniques include observation, interviews, and documentation. The data analysis technique uses the Miles and Huberman model, consisting of data collection, data reduction, data presentation, and conclusion drawing. The technique for validating data uses source and time triangulation. Dadakan Adventure successfully manages open trips through an effective communication pattern, covering planning, implementation, and evaluation. This complex and multidimensional communication process involves coordination between the chairperson, managers, community members, and new members. Dadakan Adventure employs two main communication flow patterns: sequential communication flow and star network patterns. These patterns are adapted to the nature of the messages conveyed and their sources.

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