Khoiroh, Ummul (2021) Analisis Perilaku Mahasiswi Dalam Menggunakan Fashion Muslim Berdasarkan Theory Of Planned Behaviour (TPB) Di Fakultas Agama Islam Universitas Islam Riau Pekanbaru. Other thesis, Universitas Islam Riau.
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Abstract
The purpose of this study was to analyze the behavior of female students in using Muslim fashion based on the Theory of Planned Behavior (TPB) at the Faculty of Islamic Religion, Islam University of Riau Pekanbaru. The population taken by the researcher was all students of the Faculty of Islamic Religion, Islam Riau University, amounting to 854 people. The sample used in this study were 90 respondents and used purposive sampling. Data collection techniques used in this study using questionnaires and observation. The data analysis used in this research is exploratory descriptive analysis. The results of the study indicate that the variable of Student Behavior in Using Muslim Fashion Based on Theory Of Planned Behavior (TPB) at the Faculty of Islamic Religion, Riau Islamic University, Pekanbaru is very good.
| Item Type: | Thesis (Other) | ||||||
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| Uncontrolled Keywords: | Cunsumer Behavior and Theory Of Planned Behavior | ||||||
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management | ||||||
| Divisions: | > Manajemen | ||||||
| Depositing User: | Budi Santoso S.E | ||||||
| Date Deposited: | 28 Oct 2022 02:46 | ||||||
| Last Modified: | 28 Oct 2022 02:46 | ||||||
| URI: | http://repository.uir.ac.id/id/eprint/16720 |
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