Strategi Pengembangan Usaha Pada Home Industri (Studi Usaha Pada Kerupuk Ikan Bogarasa Di kecamatan Mandau Kabupaten Bengkalis)

Lavini, Indrika (2021) Strategi Pengembangan Usaha Pada Home Industri (Studi Usaha Pada Kerupuk Ikan Bogarasa Di kecamatan Mandau Kabupaten Bengkalis). Other thesis, Universitas Islam Riau.

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Abstract

This study aims to analyze how to develop a small business home industry of Bogarasa fish crackers in mandau district, bengkalis regency. this research uses qualitatife. and this rearch uses data analysis methid using SWOT analysis to analyze strenghts, weakneses, oppotunities and threats. which will later provite a solution to the weakneses of the small busineses hime industry of bigarasa fish crackers to overcome the weakneses of limited manpower, which can be overcome with more modern to overcome the weakneses of limited manpower, which can be overcome with more modern tools production-distriibution-marketung so that it is more effective and effiicient himan reseources who are less skilled are guven special training for small business management which includes planning and organizing. motuvate owner of the business rhey are engaged in so that they can focus on developing their business to the fullest. for business capital problems, the bets solution from the goverment is the provision of capiral compensation grants given to craftsmen.

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