Pengaruh Persepsi Kemudahan, Kepercayaan, Dan Resiko Terhadap Keputusan Mahasiswa Menggunakan M-Banking BNI (Studi Kasus Pada Mahasiswa Fakultas Ekonomi & Bisnis Universitas Islam Riau)

Siska, Ly Wani (2021) Pengaruh Persepsi Kemudahan, Kepercayaan, Dan Resiko Terhadap Keputusan Mahasiswa Menggunakan M-Banking BNI (Studi Kasus Pada Mahasiswa Fakultas Ekonomi & Bisnis Universitas Islam Riau). Other thesis, Universitas Islam Riau.

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Abstract

This study aims to see the perceptions of convenience, trust and risk that affect student decisions to use BNI bank mobile banking. The method used in this research is a questionnaire and observation. The population used in this study were BNI mobile bank users and 50 samples. The data analysis technique used is the f test t test, multiple linear regression analysis and the coefficient of determination test. The types and techniques of data collection used are primary data obtained directly from respondents using mobile banking. The results of the study simultaneously perceived convenience, trust and risk simultaneously on purchasing decisions using mobile banking. Perception of convenience and trust is one of the indicators that influence the decision to use mobile banking.

Item Type: Thesis (Other)
Uncontrolled Keywords: Perceived Ease, Trust, and Risk
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: > Manajemen
> Manajemen
Depositing User: Budi Santoso S.E
Date Deposited: 16 Jul 2022 08:28
Last Modified: 16 Jul 2022 08:28
URI: http://repository.uir.ac.id/id/eprint/12331

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