Teknik Persuasif Dalam Buku Allah Maha Baik Karya Arum Faiza

Sari, Kurnia Purnama (2021) Teknik Persuasif Dalam Buku Allah Maha Baik Karya Arum Faiza. Other thesis, Universitas Islam Riau.

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Abstract

Persuasive Techniques in the Book of Allah is Good by Arum Faiza This research is entitled persuasive techniques in the book Allah is Good by Arum Faiza. The reason for choosing this title is because the book Allah is Good by Arum Faiza is a book that contains Islamic motivations so the author wants to know the persuasive techniques he uses. Persuasive techniques are important to study because of the conditions that the author must fulfill in his work as a motivational book. This research is a qualitative research by using data collection techniques through documentation and hermaneutic techniques. The method used is content analysis. This study uses the keraf theory (2007), the results of the persuasive technique research in the book Allah Maha Baik by Arum Faiza found 51 data, including persuasive techniques (1) Rationalization of 6 data or equivalent to 12%, (2) Identification of 6 data or equivalent to 12 %, (3) Suggestions as much as 30 data or equivalent to 59%, (4) Compensation as much as 4 data or as much as 7%, (5) Conformity as much as 2 data or equivalent to 4%, (6) Replacement not found, (7) Projection as much as 3 data or the equivalent of 6%. Thing. Based on the results of the research above, it can be concluded that the persuasive technique used by Arum Faiza in the book Allah is Good is more dominant in using the technique of suggestion because the book Allah is Good tends to use persuasion to influence other people, this persuasion is used to encourage readers to be motivated by words. -words used, followed by rationalization, identification, conformity, compensation and projection.

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